Hi. How are you doing today? What’s your name? Where are you going? When are you going there? How much are you paying to go there? Whom are you meeting there? What are you having for lunch? Do you like this brand? What music do you listen to? Whom do you chat to most often? Who are you dating? Where did you check in last? How many cities have you traveled? Who are your relatives? Stalked someone recently? If I ask you all these questions and more, how’d you feel? Certainly, you’d feel that your personal space is being intruded, won’t you? There are no real life circumstances in which we would hand over all this information to any single third person willingly but ironically this is what we end up doing on a daily basis for hours. The only difference is the questionnaire is not handed over to you as a survey form but rather it is presented to you in a very interesting and user friendly manner, you won’t even recognize it and yet tricked into prov...